I have over 10 years of experience in designing products and services that put people first.

Currently working as
Senior Design Lead, IDEO.org

In past lives, I worked at
Senior Designer, Pentagram
Designer, Tsang Seymour

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Side-gig Shirts Biz

My expertise lies in transforming ideas from concept to reality by making them tangible, prioritizing user empathy, and delivering impactful solutions.

In practice, this means leading qualitative research processes—such as one-on-one interviews, focus groups, and co-design sessions—to tackle a range of design challenges, from uncovering key opportunities to creating polished product experiences.

I believe that fostering a collaborative, co-design approach with communities enables us to make evidence-based, human-centered design decisions that lead to meaningful and lasting impact.

Here are 5 projects I like to humble brag about:

GENDER x INNOVATION TOOLKIT
2022

A toolkit to help teams integrate a Gender lens in their innovation process.

ROLE

Research and Toolkit design
Key Content Development
Facilitate trainings & workshops

IMPACT
The toolkit has had over 1000+ users reach since launch in 2021 by UN Women.

Visit Toolkit

RE-IMAGINE CHILDCARE SYSTEM
2023

Identifying design opportunities and storytelling a liberated strategy for Childcare services in US.

ROLE

Research and Actionable insights
Storytelling opportunities for design
Building Speculative concepts

IMPACT
Our project engaged 30+ experts in Childcare practice, advocacy, culture and policy to propose a cohesive vision for future.

TRUST HER TEEN SEX EDUCATION
2023

Creating end-to-end user experience for teens and parents to access sex-ed in Texas.

ROLE

Prototyping and testing key features
Iterating user experiences
Delivering key design assets and interfaces.

IMPACT
Our service has served over 200+ teens in Dallas Metro Area, through its hybrid service delivery model.

View Service Website

ROO FINANCIAL COACHING
2019

Creating key product experiences for a financial coaching platform for lower-income Americans.

ROLE

Research and Actionable insights
Key Features Development
End-to-end User Journey

IMPACT
The application was piloted by over 6 financial coaching centers in NYC/Brooklyn in 2018.

WIC SERVICE DELIVERY
2024

Reimaging how families access and experience social benfits program in Texas

ROLE

Research and identifying key barriers
Building early prototypes for testing
Developing interactive learning scenarios

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Reach me on hiteshsinghal4@gmail.com